The Macro picture of MicroStrategy

The Macro picture of MicroStrategy

The amount of data being generated in any enterprise today is staggering and organizations are struggling to keep up with the influx.With the inflow of such a voluminous amount of data comes an acute need  to handle it responsibly because improving efficiency as well as maximizing revenue depends primarily on optimal analysis of reports from the various dimensions of a business. And all this under a stringent deadline, given the fierce competition in the market. The need for an effective data management tool had never been so significant. Thus Business Intelligence tools are born. They integrate all the reports, analyze the data and to actually represent the data in a usable form and visual representation. Not only they display the collected data, they also generate trends or show a variation with the help of infographics, which ease the process of taking important administrative or operational decisions to gain competitive advantage. Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. This blog is an attempt to familiarise you with this software and help you understand how a MicroStrategy training can do you good whether or not business is your calling.

Overview:

MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide take better business decisions. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics and superior data and user scalability. It is a powerful BI tool for online analytical process (OLAP) Services. MicroStrategy is an invaluable tool for web based query searching and visualizations of data. The MicroStrategy architecture contains cube memory, which is used to increase the performance of searching and visualizations. MicroStrategy mobile apps are the latest version for the iPhone, iPad, Android that deliver business intelligence data without needing to reformat the data for different platforms. MicroStrategy also provides features like build, schedule, and deliver analytic reports to users. It is becoming a coveted career option all around world. MicroStrategy introduced demographic analysis which will be used for social networking sites like Twitter, Yahoo and Facebook.

Features :

• Advanced and predictive analytics
• Business intelligence
• Easy to use and maintain
• High-performance business intelligence
• Self-service analytics
• Scorecards and dashboards
• Big data solutions
• Enterprise reporting
• Mobile

Different  roles of MicroStrategy :

1. Report/dashboard developer— The main objective is to build reports and documents on both desktop and web, along with getting connected to various data sources.
2. MicroStrategy Admin— This is to enable you to perform admin activities like project/object migration, creating users, user groups, assigning privileges, testing, performance etc.
3. MicroStrategy Architect— This lets you deal with data warehousing, schema creation etc and etc….
4. MicroStrategy SDK Developer—The main objective of MicroStrategy Software Development Kit (SDK) developer is to enhance the MicroStrategy itself using other technologies like java, JavaScript, Angular, HTML/CSS, and many more.

Advantages:

As an enterprise BI application software vendor, MicroStrategy allows interactive dashboards, easy and intuitive control on data layout, alerts, automated reports, and supports web, desktop as well as mobile interfaces. Listed below are few of its advantages:-

• With the help of Relational OLAP(ROLAP), it can easily disintegrate into the minutest level of hierarchy. Optimized relational databases are easy to use, users need not know the intricate details to break down and still get reports till the lowermost level.
• Common and unified metadata ensures consistency as well as support for various platforms. Microstrategy’s “Intelligent Cubes” lets you share attributes thus simplifying database maintenance. It also supports databases of decently large sizes.
• Management of the entire analysis is easy and hassle-free because the tools, reports, statistics allow great administrative functionality, once their uses are learnt.
• Support of diverse interfaces including mobile lets convenient streamlining of data, even on the go.
• The Software Development Kit(SDK) allows customized applications to be built which can sync with other apps also.

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